Rama Adusumalli - Ontario

Rama Adusumalli
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About Rama Adusumalli

Rama Adusumalli is currently living in Ontario, and is interested in Marketing.
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Rama.Adusumalli (RAM)


A highly skilled and competitive sales professional seeking a position in
Sales & Marketing.


. Terrific understanding of Rapport building techniques (NLP trained).
. Highly skilled in qualifying the customers and understanding their needs.
. Ability in eliciting the pain points of the prospective customer and
mapping solutions with the solutions my services offered and relieving
the pain.
. 10 Years of exceptional Sales & Marketing skills (B2B, B2C and
Distributor Management) combined with ultimate confidence and capacity to
work under high pressure.
. Mastered the art of influence, persuasion and a never give up attitude.
. Proven communicator with strong listening, analytical & problem solving
. Ability to book the appointments and close the sales.
. Highly committed to achieving sales targets while offering ultimate
customer service.
. Highly organized, disciplined, ability to multi-task and work for long
. Excellent written and Oral communication skills in addition to Computer
skills(MS Office)
. Graduate degree in Business Management & Licensed (LLQP & IFIC) to market
financial products.


Direct marketing business - Part time: Jan 2008-Dec
2010(Till date)
Primerica Financial Services, Canada

. Marketed all financial products like Term life insurance, Investments,
debt elimination, prepaid legal.
. Provided customized financial advice to clients with Needs analysis.
. Selected right kind of portfolios as per the clients need with great deal
of research.
. Excelled by offering viable solutions based only on their needs and got
quality referrals.
. Adhered to the Company compliance and procedures.
. Built great friendship with the clients and becoming part of their lives
resulted in repeated business.

District Manager: July 2009-
October 2010
Bharati Communications, India - Retail Stores

. Achieved top line sales by driving focus on range, availability, price,
promotion & service.
. Developed relationship with key decision-makers in target organizations
for business development.
. Involved in Monthly P & L discussions with Unit Managers /Action plans for
non performing store.
. Adhered to continuous updation of the SOP manual/communication &
alignment with store units.
. Approved the Business Approval Documents for setting up new stores across
potential locations.
. Evaluated market potential based on catchment analysis (SEC
classification, community mix, buying behaviors).
. Charted out a monthly training calendar for team members till the basic
resource level.
. Conceptualized Standard Operating Procedures and successfully executed
day-to-day operational and administrative tasks in adherence to the same.

Awards and Achievements: -
. Rationalized the No of stores to 19 from total 26 stores in Oct\'09 post
the evaluation of stores performance against the financial model
parameters and increased the sales by 11% (YOY).
. Organized Goal Alignment workshops for Store Managers in 2010 to help
clarify the Key Result Areas by profile. These helped the managers to
understand their contributions against an overall Company Goal and
increased the productivity.
. Spearheaded launching of 25 stores between Feb\'10 & June\'10 in the
upcountry markets usual average being 7 stores in 6 months.

Department Manager: August2007 -
Wal-Mart, Canada

. Provided excellent Customer service by building rapport resulting in
repeated customer visits.
. Improved the store sales by proper merchandising of promotional packs &
informing customers about current promotions resulting in customer
satisfaction which increased sales and profits to the store.
. Strictly adhered to the company safety procedures and Store Operating
. Created excellent displays resulting in quick sales and profits to the
. Managed huge number of SKU\'s (2800) single handedly and ensured there was
never a shortage.
. Ordered the stocks (SKU\'s) timely thus reduced the inventory in the back

Awards and Achievements: -
. Achieved employee of the month 5 times through the appreciation and
support from peers and customers.
. Recorded an average 23% growth (YOY) in sales for the department by
planning & executing product coverage within the store.
. Reduced the departmental inventory by 13 %( YOY) due to proper ordering
and creative merchandising inspite of the growth in sales resulted in
good profits for the department and store.

Area Sales Manager:
April 2006 - June 2007
Tata Teleservices Limited, India - Pre paid mobiles

. Zonal head for all Prepaid Products handling a T/O of $ 1.5million per
. Planned & budgeted Annual Business requirements and Customer loyalty
. Monitoring and increasing the sales through corporate clients (B2B)
. Generated Revenue (RCV Sales) as per AOP (Annual Operating Plan).
. Coordinated & Reviewed SLA\'s (Service Level Agreement) with Customer
care, Finance, Marketing, & Network to achieve Targeted nos.
. Ensured Product Visibility (Merchandising) & Availability (Penetration)
of the product across zone.
. Administered many innovative means for sustaining & growing revenues.
. Organized training work shops for the team on Team building and
maintained an open door policy.
. Recruited a laser focused team and hit targeted numbers month on month
for straight 13months.

Awards and Achievements: -
. Achieved record sales (36% YOY) by starting merchandising (display)
contests across the Area (First of its kind in Mobile industry).
. Cracked many deals in the small Businesses & Corporate (B2B) highest ever
deal being 106 mobiles (usually postpaid mobiles only will be sold to
these clients).
. Administered opening of 100 branded retail stores with in a quarter
(Average being 30 in a quarter).

Territory Sales Manager:
Feb2004 - March 2006
Tata Teleservices Limited, India - Prepaid mobiles

. Established the Retail & distribution network through relationship
building with the retailers.
. Coordinated with other departments resolving customer related issues
within no time resulting in customer satisfaction.
. Merchandising, Building Trade Relations, Competition feedback, Financial
Controls & Product Launches
. Improved market share & subscribers base of the product.
. Planned target and executed pigheadedly until achievement month on month.
. Ensured 100% distribution of Tata mobile across all the outlets.
. Channel Management, Training (Classroom & OJT) and Development of Sales

Awards and Achievements: -
. Got promoted as \'\'AREA SALES MANAGER\'\' from \'\'TERRITORY SALES MANAGER\'\'
within a short span of 24 months which is never heard of in the industry.
. Got \"COO recognition\" (Chief Operating Officer) twice for achieving the
Targeted numbers.

Territory Sales Incharge: Oct 2001 -
Feb 2004
Unilever, India- Consumer products

. Retail Management, Training (Classroom & OJT) and Development of
Secondary Sales team
. Managed 4 Districts and Turnover $400,000 per month.
. Handled many diversified products like Cosmetics, foods etc with over 650
. Merchandising, Building Trade Relations, Competition feedback, Financial
Controls and Product Launches.
. Ensured 100% distribution of products across all the outlets.
. Ensured representation of Unilever products in all the channels of
. Effectively Planned and implemented company\'s Objectives.
. Responsible for Increasing outlets through Rural coverage

Awards & Achievements: -
. Administered many Merchandising (Display) contests resulting in the
upward trend of slow moving products.
. Received \"Best T.S.I\". Award for 2002 & 2003(No.1of the 200 TSI\'s in the
province) for highest growth 11% & 9 %( YOY).
. Received \"Go for 10\" Hall of fame award at Branch Level (Top 2 within 4
provinces and 600 TSI\'s).

Production Manager: Nov 1997 - Oct
Unilever, India - Footwear Exports Division

. Responsible for Production Planning and Productivity.
. Improved the quality of shoes and minimized rejections.
. Coordinated with Logistics, Purchase and Personnel departments.
. Coordinated with the Buyers for creating the specifications as per their
. Ensured Timely Dispatches.
. Conducted Training workshop for the entire team comprising 150 people.

Awards & Achievements: -
. Increased Last rotation from 7 times to 9 times by cutting short the
operations, which doesn\'t affect the quality of shoes and increased the
production from 700 to 900.
. Created a record by producing 4600 pairs of shoes in a single day highest
ever being 3900.


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Rama Adusumalli
Name: Rama Adusumalli
Location: Ontario,Canada

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