Denice Anderson - Green Cove Springs, Florida

Director Internet Campaign Programs

Green Cove Springs, Florida

Advertising & Media, Consulting, Internet / IT

Surfing the net. Showing my Rhodesian Ridgebacks at AKC shows. Traveling with my husband and our 3 "babies" to dog shows all around the country in our Tiffin Motorcoach, looking up my ancestors, and reading, reading, reading.

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Denice Anderson heads the Search Engine Marketing Group, the operating group responsible for the Autoweber service, the Search Engine Optimization (SEO) service, the Social Media service, and a Hybrid service combining expert marketing promotions of both SEO and Media. Being the main point of contact for SEO, Denice is the Account Manager for all SEO and Social Media clients. She manages all client relationships with a proactive approach.

Denices talents and past exeriences qualify her to be the main Point of Contact (POC) for the following implementations:

--The creation of successful SEO strategies and deliverables which range from detailed code changes to extensive consulting documents.

--The preparation and analysis of monthly reports that detail clients rankings and organic traffic.

--The writing, editing, and distribution of white papers on subjects that cover a broad range of online marketing topics. Other copywriting contributions and tasks include the writing and updating of the company blog, articles, website, email newsletters, and Web 2.0 properties.

--The management of the company Marketing Division to include the creation and implementation of all forms of online marketing from SEO to Media to Email.

--The analysis of search engine trends and search engines algorithm updates. This is part of the activities of researching and testing new methods for company and client on-site and off-site optimization.

--As SEO Project Manager to include the performance of keyword research, client competition analysis, project plan strategy creation, and project plan execution. Client websites involved range from large dynamic ecommerce websites to small static HTML websites. Also involved are the customization of CMS systems and further on-page optimization.

--The identification of resources needed and the assignment of responsibilities of each phase in any projects. This is to include that deadlines, ensured goals, and budgets are met while at the same time managing all aspects of client relationships and communications.

--The compilation and delivery of monthly reports that show progress and overall campaign success to management and clients.

--The structuring of a wide range of linking programs for company and client websites with a completely white-hat approach.

--Being instrumental in the development of sponsored search management services for clients and the company.

--The management of, ability to plan, implement, and track online social media campaigns.

Anderson, now retired from the United States Navy Nurse Corps and from civilian anesthesia practice, has studied and worked extensively in the area of digital marketing and SEO optimization strategies to become an industry expert on marketing with the internet. A StomperNet member and digital marketing innovator, she has pioneered niche market strategies and published several books on the subject. An accomplished copywriter, author, and SEO expert, Anderson provides leadership and technical insight into the digital marketplace, helping set a new standard for web optimization.

Anderson holds a Bachelor of Science Degree in Nursing from McNeese State University and a Master of Science Degree in Nurse Anesthesia from Virginia Commonwealth University, Medical College of Virginia.