Barbara Scoggins - Texas

Texas

Electronics, Manufacturing, Products

201-1000

BARBARA SCOGGINS
2927 Country Place Circle
Carrollton, TX 75006
214-753-7765
bscoggins1004@gmail.com
http://www.linkedin.com/in/BarbaraScoggins


SENIOR BUSINESS DEVELOPMENT AND SALES SPECIALIST


EXECUTIVE PROFILE
Skilled at developing new markets, turn around key accounts and making good
use of resources. Ability to form long-standing relationships with
decision makers at the highest level. Tenacious at opening up new markets
and building and growing territories, coupled with a strong business
orientation and big picture mentality. Introduces incremental revenue
steams, expands market share and creates an exceptionally loyal client
base. Experienced with win/win contract and agreement negotiations.

NOTABLE CONTRIBUTIONS
. Identified new business opportunities with national and regional wireless
customers that resulted in $120M in annual sales and establishment of a
new regional division to service new market.

. Received numerous awards and commendations for superior sales performance
and contributions, including Exceptional Achievement and President Award
for going above and beyond job expectations.

. Surpassed revenue goals of 80M by opening target accounts for national
carriers, including Sprint PCS, AT&T Wireless, Metro PCS, and Affinity
Mobile.

CORE LEADERSHIP COMPETENCIES
Sales and Business Development ? Product & Service Presentations ?
Strategic Alliances ? Business Sales Proposals, Contracts, & Service
Agreements ? Sales Lead Generation ? Territory Expansion ? P&L Management ?
Product Development ? Wireless Software Diagnostic Testing ? Account Sales
Strategy & Business Planning ? Overseeing Sales Process from Inception of
Product to Completion ? Leveraging with Sales Engineers & Other Corporate
Resources to Execute Strategy ? Working with VARs, including Sales
Training, Customer Events, & National Trade Shows ?
Sales Up selling


PROFESSIONAL EXPERIENCE


EXTREME RESEARCH
Senior Sales Executive

2007-2010
Developed Sales, marketing business plan to position a Chinese electronic
manufacturer into the North American market. Provide compliance
requirements, market analysis, sales tactics, and market entry point
strategies to introduce smart phones, lab tops, net books, notebooks and
Universal Mobile Personal Computing devices. Key player of a team that
provided a compelling business case for this company\'s start up, resulting
in a $5M budget allocation.

Samsung Telecommunications AMERICA
1997-2007


Senior Division Sales Manager
Responsibilities included identifying sales opportunities, forecasting,
developing business, and creating marketing strategies. Managed handset
product roll-outs, deliveries, inventory & turns for national and regional
accounts. Additional responsibilities included U.S. handset channel sales
for super regional carrier in Tier II distributor portfolio of value-added
wireless handset products and services. Reported to the Vice President of
Sales.

. Generated 120M in new business revenue by opening new technical/mobile
device markets.
. Awarded Samsung Electronics President\'s award 2005 for opening up new
market.
. 30% revenue growth identified, developed, and cultivated strategic
channel partner relationships with wireless indirect handset dealer
channel at Radio Shack, Best Buy, and indirect dealers. Switched over
accounts from the competition.
. 20% return on investment by collaborating with marketing group to create
and implement go to handset market sales strategies, which built new
business.




. 20% sell through by organizing, growing, and managed a super regional
carrier with large dealer base.
. Set overall sales goals with 90-day rolling forecasting for the Business
Planning unit. This included channel sales of wireless devices.
. Managed inventory/product requirements; made recommendations to roll-out
new products and produce quick product turns.
. Developed Samsung Customer Sales Advocacy capable and willing to sell and
promote the sale of Samsung devices.
. 30% growth in successful new market launches with marketing strategies in
Puerto Rico and Virgin Islands and ensuring consistent delivery of top
services to clients.
. Grew corporate revenues from beginning of Samsung Telecommunications,
U.S. from initial launch of wireless devices and software, realizing $1M
within the first year, with a 30% national average capturing 100%
increases in profitability.
. Propelled 30% market penetration with the introduction of a unique and
highly successful strategy encompassing the placement of corporate sales
representatives within national retailers, carrier-owned stores, and
carrier partner relationships.

National Sales Manager - Central Region
1997 - 1999

Managed strategic partner relationships in Central region for Sprint PCS
account by identifying and establishing potential relationships including
retailers, distributors, and dealers for wireless handset sales.
Positioned and promoted company and handsets, including disseminating
competitive intelligence on a weekly basis.

. Created and executed joint marketing plans for Sprint PCS account, which
included a cruise for customers, Tag watch, and electronic product
incentives in Central and Southeast Region, with an average 20% ROI with
partners. Program included demand generation, product training, pricing
promotions, and other activities that led to successful handset sales
efforts.
. Boosted net profits 50% within the first year of tenure, capturing top
ranking with Sprint PCS initial launch in U.S. market and received
Exceptional Achievement and President\'s awards.
. 28M revenue stream attained by managing operations of start-up regions of
Central, South, and Southeast (U.S.), Puerto Rico, and Virgin Islands
territories.

AT&T Corporation
National Account Executive - Wireless

01/92 - 07/97
Served as the lead product/application technical expert for remote access,
wireless handsets, and mobility applications and services.

. 20% revenue growth. Received Top Producer Quota Buster awards monthly
for surpassing objectives.
. 30% revenue growth by developing and maintaining relationship with
existing key national accounts such as American Airlines, Frito-Lay, JC
Penny, PepsiCo, Dresser Industries, and Burlington Northern to sell
wireless service and devices.
. Formed relationships with decision makers CEO\'s and CFO\'s to consolidate
wireless handset billing, grow wireless handset mobility revenue, and
address customer requirements by providing specific products, solutions,
advanced applications, and consultation to customer. Ensured AT&T was
meeting customer needs by providing relevant handset training and
knowledge to front-line employees.

Senior Account Business Sales Manager
01/92-11/95
Assessed and executed business delineating objectives, strategies, plans,
budgets, and revenue attainment in wireless handset devices.
. 141% consistently exceeded assigned team quota.
. Winner of quota buster award

EDUCATION: University of Texas at El Paso

SPECIALIZED TRAINING:

. Situational Sales Negotiation Workshop Certificate
. Carlson Learning Center-DISC,
. Computer Skills: Microsoft Word, Excel, PowerPoint, Project Manager,
JD Edwards, People Soft
. Certified with Motorola, Certified Sales Expert with Polycom,
Wireless Voice and Data software
. Dale Carnegie Leadership Training for Managers Program




COMMUNITY SERVICE:

Cystic Fibrosis-Co-Chaired an event that raised over $250,000.00
Habitat for Humanity-Assisted in building a home in Richardson, Texas for a
family relocating from New Orleans
Wednesday\'s Child Golf Tournament Volunteer
Docent at Planetarium at Fair Park