homerun .com - San Francisco, California

HomeRun.com

San Francisco, California

For Sale

5-20

With online discount marketing taking off, HomeRun.com intends to hit a home run with business owners and customers looking to capitalize on this emerging trend. As on online social shopping company, HomeRun.com offers personalized deals to targeted customers in more than 30 cities throughout the United States.

HomeRun.com avoids pushing traditional advertising methods and instead focuses on something it calls offertising. Offertising, according to HomeRun.com, implements a no-lose strategy for customers and businesses. Businesses pay nothing for HomeRun.coms services. Rather than charging, HomeRun.com earns its fee from customer purchases. Customers gain security by knowing that their purchase will not be charged unless enough people take advantage of the daily offer.

By operating locally, HomeRun.com allows bars, stores, personal trainers, salons, restaurants, and other home-town businesses to attract customers. The website offers a number of discounts, including the Daily Steal, which runs five days a week. Other offers include City Samplers and Private Reserve offers. As the business develops, HomeRun.com will offer other deals on its site.

To give an example of the kind of leverage social shopping provides, HomeRun.com points out that each of its members has an average of 174 contacts on Facebook. This creates powerful word-of-mouth marketing opportunities. According to HomeRun.com, thousands of business owners have already benefited from increased revenue, in some cases after just one offer.

Placing a daily offer on HomeRun.com begins with a consultation with a company representative. Editors working for HomeRun.com create a customized offer. After the business owner approves the project, the offer goes live. In many cases, the offer shows up on Google searches, which helps increase traffic in addition to the initial e-mail. Business owners receive payment after the deal runs and the agreed-upon minimum number of purchases takes place.