The label and packaging on products you create and/or sell are forms of advertising. The claims make on product packaging must comply with some basic truth-in packaging and labeling rules. These claims include descriptions of ingredients, package size and volume, and discount or lower price labeling. Under the Fair Packaging and Labeling Act (FPLA), the Federal Trade Commission (FTC) and the Food and Drug Administration (FDA) issue regulations requiring all consumer commodities be labeled to disclose net contents, identity of the product, and name and place of business of the product's manufacturer, packer, or distributor.
General Product Labeling Rules
Labeling Rules for Specific Products
Food Advertising and Labeling
- FDA Guide for Labeling and Advertising
This guidance is intended to clarify for applicants the requirements for product name placement, size, and prominence in labeling and advertising for human and animal prescription drugs and biological products.The FDA regulates food labeling in the United States and also has authority over the labeling of dietary supplements, cosmetics, drugs (both prescription and over-the-counter), medical devices, devices that emit radiation, animal foods, drugs and cosmetics. The FDA regulates both the nutritional labeling of food products, but also the advertising of food and drugs.
- Dietary Supplements : An Advertising Guide for Industry
Advertisers must comply with laws concerning unfair or deceptive practices and must be able to substantiate claims made for dietary supplements.
Appliances and Electronics